What opportunities lie on the other side of fear?

We are an award-winning integrated sports, esports and entertainment agency, committed to solving business challenges differently by harnessing the power of psychology and creativity.

View Work
our showreel
Close Reel

PROFILE

I build next generation UX, UI, products and design systems that range from startups that need help in packaging their products to creating playbooks for activist organisations, such as Protect Our Winters Europe

WORK

Community

Oütlas

Low-carbon methods for riders

UX Design

Kenoteq

Brick by brick

UX Design

Protect Our Winters

Turn Passion Into Action

Strategy

Adi Dassler

Gib Niemals Auf

Design System

Deep

Strategy

Tommy Hilfiger

Make It Possible

Community

Oütlas

Low-carbon methods for riders

UX Design

Kenoteq

Brick by brick

UX Design

Protect Our Winters

Turn Passion Into Action

Strategy

Adi Dassler

Gib Niemals Auf

Design System

Deep

Strategy

Tommy Hilfiger

Make It Possible

ABOUT

Hamish Duncan

London

I lead cross-functional teams to connect the dots between UX, UI, product and research. A systems mindset, I help complex organisations build products for what’s next, specialising in digital transformation around emerging technology, process, user experience, and design at scale. My projects include enterprise design systems and future-friendly interfaces for AI, connected devices, and responsive websites.
‍
Before technology, Hamish was a professional snowboarder for Great Britain, after a career-ending back injury he went on to work closely with film, music video and commercial directors in London before starting a brand consultancy.

Portrait of Hamish Duncan by Owen Tozer on the island of Hokkaido, Japan

JOURNAL

Articles

Businesses must act for nature in a world awash with plastic

It has never been a more critical time for companies to understand incoming policy changes that disrupt the global plastics packaging value chain and prompt the search for new substitutes. Here we take a look at how business must play a pivotal role in protecting and preserving the world’s resources from plastic pollution.

Greenwash is becoming a major flood risk

Last week the FT shared a warning from Mark Versey, chief executive of Aviva Investors that green stocks (environmentally-friendly companies) are, in general, overvalued. Versey says that some do match investor expectations, but most will fail to deliver further down the line. In summary, what Mark is trying to say is that, eventually, greenwashing won’t wash.

Friedrich Fröbel, Unity And Modern Branding

We work in a modern world. It’s one made up of social content, digital media and contemporary applications. This might get you wondering why we would choose to discuss a 19th century pedagogue and his theories, but bear with us.

Creating Retailer Brand Identity

Welcome to The Surf Kiosk. We’ve put plenty of thought into the branding of our imaginary start-up. From type to colour, stationary to logo, we’ve got you covered. Get this right from the start and you’ll be good for life.

HDX

I collaborate with awesome leaders working to restore.
Let's build. hamish@hamishduncan.com

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

SOCIAL